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Убедить дракона. Руководство по переговорам с огнедышащими и трёхголовыми оппонентами
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Убедить дракона. Руководство по переговорам с огнедышащими и трёхголовыми оппонентами

Автор: Леонид Кроль
Бомбора, 2021 год
ISBN: 978-5-04-122443-1
Тип обложки: Мягкая обложка
Тираж: 3000 экз.
Количество страниц: 352 с.
Формат: 60x88/16
Серия: Отчаянные переговорщики
 
  
Цена: 550 рублей
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Аннотация


Вся наша жизнь — переговоры. С супругом, с мамой, с менеджером ресторана, с соседом по парковке. "Драконы" — это они, наши контрпереговорщики. Огнедышащие и стерегущие свое золото. Одетые в непробиваемую стальную чешую. Имеющие много голов, с каждой из которых приходится вести отдельные переговоры.

В этой книге вас ждут десятки кейсов и реальных переговоров с детальным разбором мотивации, слабых мест, приёмов и ошибок каждого участника от эксперта с 30-тилетним стажем. Вы увидите, как можно действовать в самых сложных, нестандартных, жестких переговорах, а также пополните свой арсенал безотказными инструментами и техниками, с которыми неизбежно преуспеете даже в самых безвыходных переговорах. Если вы встретите дракона в поле, вооруженные этой книгой, то не оставите ему шансов.

Леонид Кроль — коуч, бизнес-тренер, руководитель Мастерской коучинга и тренинга Леонида Кроля, управляющий партнер проекта Incantico (Италия), профессор ВШЭ, автор 19 книг.


Цитата

«Вся наша жизнь — переговоры. С супругом, с мамой, с менеджером ресторана, с соседом по парковке. "Драконы" — это они, наши контрпереговорщики. Огнедышащие и стерегущие свое золото. Одетые в непробиваемую стальную чешую. Имеющие много голов, с каждой из которых приходится вести отдельные переговоры».

Леонид Кроль

Книги серии «Отчаянные переговорщики» — ваш арсенал в мире переговоров. В ней выходят зарубежные бестселлеры и сильные книги от российских экспертов, уже доказавшие свою эффективность. В каждой — разные подходы, инструменты и техники, но общее одно — результат. Выбирайте и побеждайте!


Отзывы экспертов

«30 лет опыта реальных сложных переговоров упакованы в изящную, метафоричную и удивительно эффективную форму. Провокативно и бережно автор ведет нас к пониманию того, как договариваться с людьми и с самим собой».

Максим Роменский,
бизнес-тренер, коуч, директор «Maxtraining», автор книги «Переговоры с дельфинами»

«Драконы среди нас. Книга Леонида Кроля даст возможность оседлать дракона, с которым вы имеете дело, и сделать его "ручным". Искренне рекомендую».

Игорь Рызов,
эксперт по ведению переговоров. Автор книг «Кремлевская школа переговоров», «Переговоры с монстрами», «Монстр продаж»

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Автор книги "Убедить дракона. Руководство по переговорам с огнедышащими и трёхголовыми оппонентами"

Леонид Кроль

Леонид Кроль

Бизнес-тренер, коуч, руководитель «Мастерской коучинга и тренинга Леонида Кроля», к. м. н., профессор магистерской программы «Психоанализ и психоаналитическое бизнес-консультирование» НИУ ВШЭ, управляющий партнер проекта Incantico (Италия). Основатель издательства «Класс». Автор 20 книг и более 200 статей.


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